A self-professed bookworm, Rachel confesses to reading novels with a pencil in hand, correcting any errors in the spaces between the words. Perhaps she can blame it on the three years she invested as chapter leader of Word Weavers of Western NY, a Rochester-area writing critique group she co-founded in 2009.
She completed her master's degree in strategic marketing in 2014, and in the course of her studies, begin freelance work as a marketing consultant, to both budding authors and non-profits.
Early in her career, Rachel covered the education and general news beats as a reporter for Messenger Post Newspapers, earning three first-place NYS Associated Press Association writing awards, two in the depth reporting category, and one in features. She also shared a first-place only writing award for the NY Newspaper Publishers Association for an article on bullying that served as lead/anchor for a series the paper ran on the topic. As a proud member of the news team that covered the March 2006 visit of President George W. Bush to Canandaigua, Rachel used up her so-called 15 minutes of fame when an NPR reporter aired her take on the president’s pronunciation of the town’s name.
During her time with the Messenger, Rachel served on the creative team that helped guide relaunch of the paper’s web site, and became one of its first bloggers. Rachel's writing and web skills came into play managing and marketing private weddings, corporate events and public fund raising events for non-profit Sonnenberg Gardens and Mansion State Historic Park in Canandaigua, over four Garden Seasons.
In 2010, Rachel returned to her writing roots when she joined the staff of Keuka College, where she composes profiles of the people and programs of Keuka, with emphasis on academics and achievements. Often, these articles are illustrated with her personal photos, too. For the past several years, she has served as assistant editor of Keuka magazine, writing several key features and select cover stories for various editions. She also enjoys serving as co-adviser to the news editors and staff of the Keukonian student newspaper - it brings back fond memories of days writing for the campus newspaper when she was an undergraduate herself.
Outside of Keuka, Rachel works as a freelance editor and creative marketing strategist.